Senate Passes Bill to Grant ISPs Permission to Sell Geolocation and Browsing History for Advertising.
In this digital age, anyone using Google or Facebook is used to having their information sold for advertising purposes. However, we give our consent for the companies to use this information. The US Senate recently voted to eliminate broadband privacy rules that would have required ISPs to get consumers' explicit consent before selling or sharing Web browsing data and other private information with advertisers and other companies. This includes information such as geo-location data, financial and health information, children’s information, Social Security numbers, Web browsing history, app usage history, and the content of communications. This comes in the wake of an FCC decision to halt a data-security regulation that would have required ISPs and phone companies to take "reasonable" steps to protect customers' information from theft and data breaches. ISPs will be able to “draw a map” of where families shop and go to school, detect health information by seeing which illnesses they use the Internet to gather information on, and build profiles of customers' listening and viewing history. Privacy seems to have been a passing trend in our society. In this new world, where personal conversations, preferences, and browsing habits are all being recorded and sold, how do you protect yourself?